Hi, I'm PinkLaura!

I’m a junior UX Designer with a Computer Science background.
I’m passionate about research processes and lovely designs.
I love to use logic and empathy to understand the users, helping them to solve their problems and improve their experiences.

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Download an extract of the main projects

My projects

About me

Laura Nesossi
20/12/1997
Milano/Bergamo

During my CS bachelor's degree, I felt that my empathy and ability to relate to others were not being exploited enough.
I started to get passionate about the psychology of communication and users’ experiences, and I chose to pursue an MSc focused on these topics.

In the last two years, I deepened my knowledge of user psychology and research processes while improving my design skills.

Now I want to challenge myself with new projects.

Work Experience

November 2022 - Now
  • Design mobile experiences and UIs based on the design system, across multiple teams, using Figma and FigJam.
  • Propose feature innovations to address users’ pain points and drive growth.
  • Conduct interviews to better understand users’ needs.
  • Study A/B testing results to optimise monetisation (CRO) with the Growth team.
January 2022 - October 2022
  • Helping clients to create meaningful experience for their projects by applying design thinking techniques.
  • Activities range from benchmarking, to requirements collection with customer, to the design of information architectures, wireframes and interactive prototypes, to the testing phase with users.
  • Conduct contextual inquiries and observations to structure service maps and redesign.
  • Use of different tools such as Figma, Sketch and Miro.

Education

2019-2020

The course offers a broad view of User Experience themes, from the psychological bases of communication to practical HTML/CSS implementations. During the course many projects were made applying different techniques learning all the research process.

I graduated with 110L/110. My thesis was an experimental study about how fake news spread through social media.

2016-2019

My thesis was a usability study about different graphical vague representation of percentages, and I graduated with 107/110.

During the third bachelor year I spent one semester in Nice (France) doing my exams and improving my language skills.

2011-2016

I graduated with a votation of 70/100, with a thesis about the interaction between the different visions of love (philosophical, mathematical, biological, and cultural).

Experiences

2016-2021

At university, besides studying, I joined a students's organization and for 2 years I worked in the coordination team. I was also elected in the Academic Senate and represented the students for 3 years.

For 3 years I managed the social media of the organization, coordinating the communication team and elaborating different strategies, especially during the Covid-19 pandemic, when almost all of the association’s activities were online.
Especially, i coordinated the Instagram page from the start to our first 10k followers and I designed all the graphic contents of the election campaigns in 2021.

2017-2018

I spent a year on the board of an association for the promotion of open source at the university.

2007-2018

I spent 11 years in a scout group. This experience gave me a strong sense of responsability, and taught me how to handle unexpected events.

As a scout, I also play an educational role, managing groups of children and organizing activities.